Tag: Business Strategies

By Sinia Simone, from Copyblogger – http://bit.ly/1JuXdbt

When my son was about two and a half, he developed a funny habit of walking around the house from time to time, chiming out, “I’m here.”

Although this little boy was strongly connected to his family and his small class of school friends, he still had that need to express it.…

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By Derek S, from ‘Net Features – http://bit.ly/1swHD3J

As technology has advanced and new forms of communication have made their debut, there remains one hold-over that still presents companies with real, measureable value: phone calls.

Invoca, a call tracking and analytics provider, recently conducted a survey of search marketers and found that many marketers are undervaluing the importance placing phone numbers in search engine results.…

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By Shlomo Goltz, from Smashing Magazine – http://bit.ly/1kGPLhr

How can website owners create experiences that are custom tailored to people who are unlike themselves? As explained in part 1 of this series, an effective way to gain knowledge of, build empathy for and sharpen focus on users is to use a persona.…

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By Marc Schenker, from Webdesigner Depot – http://bit.ly/1sbrv8d

Email continues to be one of the most popular ways that companies interact with their customers. As with everything else in the design world, how you design an email will have a tremendous impact on things like the click rate and the retention of your subscribers.…

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