Tag: phone numbers

By Derek S, from ‘Net Features – http://bit.ly/1swHD3J

As technology has advanced and new forms of communication have made their debut, there remains one hold-over that still presents companies with real, measureable value: phone calls.

Invoca, a call tracking and analytics provider, recently conducted a survey of search marketers and found that many marketers are undervaluing the importance placing phone numbers in search engine results.…

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