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by Allison Howen, from ‘Net Features http://www.websitemagazine.com/content/blogs/posts/archive/2013/12/18/mobile-research-leads-to-conversions.aspx
Brands might want to put more resources into their mobile search initiatives in 2014, because a new study reveals that consumers spend more than 15 hours per week on mobile research, and their most common starting point is the search engine.…
by Pete Prestipino from ‘Net Features http://goo.gl/9H8B6E
IZEA released its fourth annual “State of Sponsored Social” report and found that content sponsorship has become more lucrative than display advertising. In fact, 55.7% of influencers now say they make more money from sponsorships than online ads (display). …
:: By Michael Lewis, Money Crashers ::
You may not be able to precisely define good customer service, but you know it when you see it. Does it begin before the sale with the image and message your company presents? Is it the process by which you handle customer complaints?…
:: By Sandra Miller, Help.Plagtracker.com ::
Great bloggers are separated by mediocre ones by one important factor: they know how to edit their own writing. Bloggers typically don’t have professional editors and proofreaders to watch their backs and clean up their copy, which means that writing isn’t the only thing they should master.…
This year is slowly coming to an end and if you aren’t exhausted, you may have done something wrong.
Digital professionals saw massive changes to the Internet landscape in 2013, from search and social to advertising and analytics. Despite this, the industry adapted and innovated at a rapid clip, which bodes well for the New Year.…
Search engine optimization professionals can learn a great deal from a story like Charles Dickens’s “A Christmas Carol.”
The tale is one of transformation for its main character Ebenezer Scrooge, one from darkness, despair, coldness, sadness and death, to a life of light, joy and warmth.…
Experienced search engine optimization professionals know that just because you submit a sitemap to Google, doesn’t necessarily mean that your site’s pages will be indexed. That important bit of information has recently been confirmed in a Google Webmaster Help thread.…
by Allison Howen from ‘Net Features – http://www.websitemagazine.com/content/blogs/posts/archive/2013/12/13/twitter-broadens-the-reach-of-keywords.aspx
A new targeting feature from Twitter is helping advertisers better reach their ideal audience on the social network.
The feature, called “broad match for keywords,” allows advertisers to target consumers based not only on keywords, but also on terms related to those keywords. …
