By Glenn Gabe, from Search Engine Watch – http://bit.ly/Y77BQ9

For those dealing with a major drop in traffic due to an algorithm update, I’m not sure there’s a better feeling in the world than seeing recovery. The original algo hit typically feels like a punch in the gut, with serious confusion and frustration quickly following.…

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by Bill Faeth – http://blog.hubspot.com/marketing/slogan-makeover-before-and-after

This post originally appeared on the Insiders section of Inbound Hub. To read more content like this, subscribe to Insiders.

Ah, slogans: Those easily identified and often game-changing phrases that can come to symbolize a brand for an entire generation or more.…

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By Gabriel Shaoolian, from ‘Net Features – http://bit.ly/1zbIU0P

Businesses that have finally finished their new websites are generally really excited to see what kind of sales they will generate. However, just because a website is done and looks “awesome” doesn’t necessarily mean a company is going to get positive return on investment (ROI) out of it.…

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By Raelene Wilson, from WPMU DEV’s Blog – Everything WordPress – http://bit.ly/1wh01SI

A picture paints a thousands words, or so the old adage goes.

Images can tell a story in a quick glimpse more than endless paragraphs on a page. This is even up by data that shows 90 per cent of information transmitted to the brain is visual, and visuals are processed 60,000 times faster in the brain than text.…

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