By Ginny Soskey, from Inbound Hub – http://bit.ly/1iUsNLY
What makes a blog post bad?
There are lots of reasons a blog post could be less-than-perfect. Poor formatting. Poor grammar. Poor word choice. Poor shareability.
The most pervasive problem? Poor flow. The post jumps from one idea to the next to the next and then circles around again for a split second to the first idea, then back to the fourth, and so on.…