Tag: ROI

By Neil Patel, from Quick Sprout – http://bit.ly/1lOCAIx

When I was running an SEO agency, I realized that companies had one big issue with SEO. They couldn’t figure out if they were losing or making money from their SEO campaigns. For this reason, most companies spend their marketing dollars on paid search because it allows them to track their return on investment (ROI) easily.…

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